A localized 360-degree approach to digital marketing with Paid Search, Paid Social, and Digital Display Ads.
Paid Search
Paid Search on Google
Co-branded landing page
Paid Social
Facebook + Instagram ads
Co-branded landing page
Paid Search (60%)
Paid Social (40%)
Paid Search on Google
Facebook + Instagram ads
Co-branded landing page
Paid Search (50%)
Paid Social (35%)
Display (15%)
Paid Search on Google
Facebook + Instagram ads
Display
Co-branded landing page
20% Off Regal Select Interior
Enrollment Period: June 17th – July 15th
Paid Search (50%)
Paid Social (35%)
Display (15%)
Paid Search on Google
Facebook + Instagram ads
Display
Co-branded landing page
$100 setup fee per package upon enrollment.
This is a subscription program, and you will be billed monthly until you cancel.
A three-month minimum is required to allow the program/media to optimize and demonstrate
results.
Promotion-only packages are the exception and can be enrolled in for the duration of the consumer
campaign.
Actualized monthly media spend may fluctuate +/- 5%, but you will never be charged more than your monthly package total.
Taxes may apply.
This program is eligible for for 100% Co-op reimbursement throughout the year and will be submitted on your behalf.
For more information or enrollment assistance, contact Ansira here or call 800-278-1328.
For additional support contact your Benjamin Moore Field Marketing Manager.
Step 1
Once enrolled, a digital media expert will begin setting up your program.
Step 2
A credit card will be needed to set up the subscription package program. This program is eligible for 100% Co-op reimbursement and will be submitted on your behalf. Upon enrolling, you will be charged a one-time $100 setup fee.
Please note, each digital media tactic will be charged separately.
Step 3
If your campaign includes Facebook & Instagram, we will need platform access to launch ads directly from your Meta account. A dedicated Account Manager can assist you in this process.
Step 4
A dedicated Account Manager will be assigned to assist you throughout the duration of your program. The manager will ensure we have access to your accounts i.e. Facebook & Google. You will be provided with a reporting dashboard with 24/7 access to monitor campaign performance.
Upon request, the Account Manager can review program performance with you.
Step 5
Once all steps have been successfully completed, your campaign(s) is now ready to launch. Visit the dashboard to view campaign performance.
Ensure your business is visible when informed consumers are ready to make a purchase.
Targets consumers within select zip codes and radius around your store.
Keywords include: geographic location, brands you choose to promote, and high converting terms like "near me".
Ongoing optimizations to maximize investment.
“Searches for ‘open now near me’ have grown globally by over 400% YOY” - Google
Stay in front of consumers by targeting your ideal audience with impactful creative and content.
Zip code and radius targeting around each store.
Behavioral and demographic targeting.
Additional audiences may be tailored throughout your activation.
87%
of Instagram users say they take action after seeing a product on Instagram.
31 min
People spend 31 minutes a day on Facebook.
58%
of Instagram users say they have purchased a product they saw on the app.
70%
of shoppers look to Instagram when making a purchase.
Reach specific audiences based on behavioral and demographic targeting.
Zip code radius targeting (can be as small as one mile).
Ads may be featured on desktop, apps, and mobile devices.
Site and search retargeting.
Built for converting shoppers into customers
Conversion Tracking
Click to call
See how many calls your campaigns are driving.
Get directions
Send people directly to your store with our Google and Apple Maps integrations built directly into your mobile friendly landing page.
Optimized for your device
We prioritize a mobile-first design approach to engage consumers and convert them into customers.
